Facebook v. Dollhouse Chronicles

Friday, March 18th, 2011

The Painted Lady Dollhouse by Real Good Toys

Time to blow the dust off my blogging skills. As a matter of fact, it has been so long since I’ve posted a blog that I had forgotten my log in credentials. I’ve been thinking lately about how we, as a business, communicate with our customers and potential miniaturists. So I searched the topic of Facebook versus blogging. We have been very caught up in Facebook lately and interest in Real Good Toys Dollhouses has rapidly increased over a short amount of time, based upon the number of fans we have accumulated and the activity on the page. According to the information I gathered, “Facebook  is built for noise, blogs are built for thoughts.” Although, according to our web host, if you only use Facebook to promote your business and communicate with your customers, you could diminish your overal web presence. In our case, our website blog posts, which we call Dollhouse Chronicles, evenutally link up with our Facebook page, so I think we may have our bases covered there. The pros say that when you write a lengthy, thoughtful article it is better placed in your blog as opposed to on your Facebook page. What is a business to do? Is it possible to throw out teasers on Facebook to sufficiently entice people to go to your website to read your blog, view your product and, of course, shop?

The Queen Anne Dollhouse by Real Good Toys

Real Good Toys website is fairly new. We are constantly aware of the all important SEO, search engine optimization. In a nutshell, when we have thoroughly populated our web pages with keywords that accurately describe what we are selling,which happens to be the best heirloom quality dollhouses around, Real Good Toys should rank right up there on the page when potential customers search the Internet for a place to buy a dollhouse. Believe it or not, one of the best ways to improve our ranking is to have our website linked from other sites. The real kicker to all of this, is that once we have our website tweaked and full of keywords, we just can’t sit back and forget about it. Keeping Real Good Toys dollhouses on the tips of the tongues, and fingertips, of every miniaturist is a full time job. We work very hard to keep our website fresh and interesting with new products and pictures. We frequently engage our fans on our Facebook page in dialogs about their projects. We invite fans to participate in our projects and we create projects that we all have fun with. We try very hard to accommodate any miniaturist that comes our way. We want them to be enchanted with miniatures and dollhouses…and we want them to stay enchanted by giving them the best possible experience they can have.

It would be interesting to know how you prefer to navigate the myriad of social media when you are looking to buy a dollhouse or searching for that one of a kind miniature item . Do you only use Facebook to catch up with friends and family? Do you visit Facebook pages of businesses?  If so, do you ultimately go to their website to get more information? As we build our Facebook fan base, we have tons of amazing miniature work depicted on our page and it has become a great place for first time miniaturists to visit. Do you scour the web for a dollhouse store in your area so you can actually see and touch dollhouses? We have a store finder on our website for folks that prefer that hands on shopping experience. Do you ever tweet on Twitter? Truthfully, I’m not sure how to do that, but I do know I don’t need to know what anyone is doing minute by minute, but many businesses use Twitter to communicate. Or do you like to grab your second cup of coffee, curl up in your favorite chair with your laptop, and check in with your favorite blog spots for some insightful reading on interesting dollhouse and miniature related topics? 

The Classic Bungalow Dollhouse by Real Good Toys

Whether you learn about Real Good Toys and our heirloom quality dollhouses from our website or from our Facebook page, or by some other form of social media, or you have visited a retail store, we welcome you. I’ll hope that my little keyword rich blog may have pushed us up a notch or two on the list when people are searching for a Real Good Toys dollhouse on the Internet. A special thanks goes out to each and every one of you who purchase our dollhouses. Another great big thanks goes to everyone who visits Real Good Toys website and participates on our Facebook page.

We couldn’t do it without you!♥